Mariah Carey Launches ‘Rainbow’-Inspired Line for Gay Pride Month

Mariah Carey released a limited edition line of Mariah Pride goods, including tank tops, T-shirts, hoodies, sweatpants and phone cases.

All of the merchandise incorporates the iconic, David LaChapelle-snapped photo shoot for her 1999 studio album, Rainbow.

“A portion of proceeds will be donated to GLAAD,” the site proclaims.

“GLAAD rewrites the script for LGBTQ acceptance. As a dynamic media force, GLAAD tackles tough issues to shape the narrative and provoke dialogue that leads to cultural change.”
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To help promote the Pride launch, Mariah slipped on one of the soon-to-be-sold-out garments on her own Instagram.

My limited edition PRIDE merch is available NOW at mariahpride.com #mariahpride □

A post shared by Mariah Carey (@mariahcarey) on Jun 15, 2017 at 10:07am PDT