J. Cole Breaks Apple's First-Day Streaming Record in the U.S.

J. Cole is having a lot of success with the release of KOD. Cole has already broken streaming records, first for Spotify and now for Apple Music.

KOD, has broken the U.S. record for most album streams in the first 24 hours of its release, knocking out Drake's Views. KOD had 64.5 million streams. Additionally, even songs from Cole's KOD are in the top 10 of Apple Music's most-streamed songs in a 24-hour period, according to The Verge.

Cole also broke Spoitfy's streaming record. According to Chart Data, KOD garnered 4.2 million streams in 24 hours, beating out previous record holder Taylor Swift whose song “Look What You Made Me Do" earned 3.8 million streams on the day it was released.

The album has been receiving widespread praise for its depth and honestly look at hip-hop culture, its influence on broader culture, and how that pertains to the everyday lives of black folks living in a country that continues to be oppressive.