Camila Cabello is the Newest Face of Guess

20-year-old pop artist Camila Cabello is now the newest face of Guess' Fall 2017 campaign.
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“I couldn’t be more excited to partner with Guess on this incredible campaign,” Cabello said in a press release. “I’ve grown up loving their aesthetic and not in my wildest dreams did I ever think I’d be lucky enough to be a part of it."

The Paul Marciano (Chief Creative Officer of Guess) directed campaign is classic Guess--heritage denim, 90s style mania tees and oversized jackets all shot against the uber-Americana, road tripping backdrop of California's Palmdale dessert. And while Cabello's aesthetic here is the signature, buxom-look of Guess, reminiscent of 'Guess Girls' past (Anna Nicole Smith, Adriana Lima and Claudia Schiffer, to name a few), this campaign, Marciano says, is different.

“Camila’s confidence, strength and beauty reflect the qualities I look for in a Guess Girl," the CCO said.

​“Choosing Camila to be the face of Guess this fall celebrates that Guess Girls are multi-talented, dynamic and accomplished women.”